Our philosophy is set out in these seven investment principles. We use these principles to guide our thinking, behaviour and decision
making, every step of the way, ensuring that your goals, life stage and situation are all considered.
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We put investors firstWe believe the firms that put investors first win in the long term because their investors win.
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We're independent mindedTo deliver results, we think it’s necessary to invest with conviction, even when it means standing apart from the crowd.
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We invest for the long termTaking a patient, long-term view helps people ride out the market’s ups and downs and take advantage of opportunities when they arise. |
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We're valuation-driven investorsAnchoring decisions to an investment’s fair value – or what it’s really worth – can lead to greater potential for returns.
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We take a research-based approachPowerful research is behind each decision we hold, and we understand what drives each investment we analyse.
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We strive to minimise costsControlling costs help investors build wealth by keeping more of what they earn.
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We build holistic portfoliosTo help manage risk and deliver better returns, truly diversified portfolios combine investments with different underlying drivers. |
We love to work with individuals with a growth mindset. We work with you to identify thoughtful long-term goals and create an investment strategy to help get you there.